Why should you use Raptor personalization in combination with Apsis?

Raptor use advanced algorithms, data mining and machine learning to create behavioral recommendations. Our platform learns and recognizes each individual user and their interactions – making marketers able to empower relevant communication based on consumer behavior through email.

Raptor’s personalization engine seamlessly integrates to Apsis. There is no need to change email platform, Raptor can help you get the most out of Apsis by personalizing your email campaigns and sending behavioral email triggers.

Use Raptor in combination with Salesforce to target the right people, at the right time and with the right products.

Right people: Track your subscribers online behavior and intent, that will initiate relevant emails

Right timing: Modify and split-test the timing of the send-outs that allows for iterations and optimization

Right products: Display relevant products and content to each individual subscriber based on their behavior

Easy Implementation

  • Setup product catalog import (shopping feed)

  • Build template(s)

  • Setup website tracking

  • Start sending

Leverage Automation

  • Save time and manual processes

  • Automatically increase the volume of emails with personalized communication

  • Deliver real-time & up-to-date emails automatically

Improve KPI’s & Drive Sales

  • Improve open rates with correctly timed emails

  • Increase click-through rates with dynamic and personalized product recommendations

  • Boost conversion rates by delivering personalized emails to subscribers with intent to buy

Product Recommendations

Send emails with dynamic product recommendations that are based on your subscriber’s website- and behavioral data which means that the emails are tailored to each of your subscribers.

Utilize 10 different machine-learning algorithms that are proven to increase sales, conversion rates, and overall engagement.

Abandoned Basket

Send highly relevant emails and remind subscribers about products they have abandoned in their basket without completing their purchase.

Product Interest

Send targeted emails to subscribers to remind them about products they have shown high interest in and encourage them to purchase the products.

Category Interest

Send targeted emails to subscribers that have shown interest in a specific category on your website. If a subscriber has clicked a certain amount of times within a category, it will trigger an email that often contains the most popular products.

Price Drop

Alert subscribers about a price drop on products they have shown high interest in by setting a custom number of visits to a specific product or percentage discount in the trigger settings, you define when this trigger should fire and send out an email. 

Back In Stock

Alert subscribers about products they have shown high interest in that are back in stock without the customer having to actively sign up for a specific product or variation.


A complete suite of personalization solutions tailored to your business


Web Advisor offers advanced recommendation modules to drive sales, improve product selection, maximize cross-selling, increase conversion rates, and significantly enhance the user experience on your website.

Our personalized recommendations offer your visitors recommendations that are specifically targeted to their unique tastes and shopping behavior.

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Email Advisor offers advanced recommendation modules to drive more sales through your email channel.

Newsletter campaigns will experience increased average sale values, improved cross-selling, and lower bounce rates by providing advanced recommendations to subscribers via email.

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Ad Advisor use website data to deliver an advanced recommendation in banners and product ads. Use our products “Personalization for banners” or “Catalog Enhancement” to optimize sales, improve product selection, and increase conversion rates.

Our personalized recommendations offer users options that are specifically targeted to their unique tastes and shopping histories.

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Use Behavioral Triggers to send targeted email reminders to subscribers that have shown high interest in a product or have placed a product in their basket without completing the purchase.

Choose from our many different triggers such as Abandoned Basket, Product Interest, Price Drop, etc.

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Search Advisor re-ranks the search result of each individual visitor based on their previous purchases, certain affinities, price level, and current online behavior.

Create an overview of a large range of products and provide the best, personalized experiences for each individual visitor.

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