The difference between mediocre personalization and excellent personalization is enormous, but it can be hard to tell the difference between personalization platforms.
If personalization is done based on a “one-size-fits-all” principle, the results will often be limited. On the other hand, a more agile and customizable solution that can personalize based on a “one-to-one” principle will yield much higher outcomes.
7 Ways To increase Your Online Revenue With Personalization:
- Personalize your landing page to improve the user experience
- Recommend products that are relevant for the induvidual user
- Increase your relevance with personalized content
- Personalize the search results on your site to give the customer what they want
- Personalize basket recommendations to increase your revenue
- Personalize your newsletter to connect with the induvidual user
- Be top of mind with personalized retargeting and behavioral triggers