The open and flexible platform of Umbraco, combined with the open API of Raptor, makes a perfect match.
There are countless possibilities for creating realtime and personalized solutions in Umbraco. By creating macros directly in the user interface in Umbraco, it is easy to integrate Raptor on the website and obtain living content that will have relevance for the user. Macros can be made with client-side javascript, which calls Raptor directly and returns personalized content.
It is also possible to do custom controllers in the backend of Umbraco if more advanced code is needed. For instance, if you need to integrate with Raptor’s Customer Data Platform.
Umbraco is a treat to work with for a web developer, and only imagination sets the limits. We have used Umbraco ourselves in several demo’s for our customers, displaying the usages of Raptor in an Umbraco website.
Feel free to contact us for a demonstration if you need examples of how to get started.
ILVA
Solution description
ILVA uses the Web Advisor to personalize the on-site experience. Throughout the entire user journey, we provide relevant recommendations that increase conversion rates and online revenue. Raptor also provides ILVA with Behavioral Trigger services, such as Abandoned Basket and Product Interest triggers, which are automated emails activated by individual user behavior.
Platform: Umbraco
Segment: Furniture
Partner: Novicell
Product: Web Advisor and Behavioral Triggers
jem & fix
Solution description
jem & fix is one of the leading builders’ merchants in Denmark. They currently use Raptor’s software to power their personalization strategy across three different countries. The Raptor Web Advisor provides relevant recommendations to users based on their previous and current online behavior.
Platform: Umbraco
Segment: DIY
Partner: Kraftwerk
Product: Web Advisor
Skoringen – Shoe-D-Vision
Solution description
Skoringen personalizes their user experience on several channels and ties it all together with the Raptor Customer Data Platform. The CDP gives Skoringen a single customer view and allows them to build actionable audiences based on data from all customer touchpoints. The audiences are activated in Skoringen’s existing tech stack, including email, and Raptor’s personalization services on their owned and paid media channels.
Platform: Umbraco
Segment: Footwear
Partner: Impact
Product: Web Advisor, Behavioral Triggers, Ad Advisor, and Customer Data Platform